so waste of time

u got ppl's attention but they dont know what the fuck it was abt also useless

what the fuck for?

a campaign by adv firm

stupid

they will reveal it soon.

thats the stupid part

play mystery card is only good idea if ppl know which brand to link it to

fucking lame lor

haha.. i know it once i look at it.

what?

i was guessing RHB coz a lot of R's in upper case

but too stupid lar

the white dudes dont look like the EASY logo or anything connected to their bank AT ALL

I asked my friend who is working for the firm and yes.. it is for that bank!

yaroh!

i think this is a TOTAL waste of time and resources

im surprised that the ppl approved this stupid lameass campaign

hahaha.. what to do, RHB despo after changing agency mah.

changed to which agency?

when did they change? the EASY campaign is done by new agency isit? so lousy

McCann Eriksonn

not erikson, is Universal McCann..

universal mcCann lar

cant believe mcCann can come up with such a lame campaign

i just told my friend who is involved in this campaign that u said it sucks and waste of time n resources.

pls tell

tell him why it's a waste of time and resources

already did.

memang what

if the white dudes are at least same face as the EASY logo dude, maybe can relate to RHB

this one,do total new bunch of guys totally unrelated AND canot guess right away which bank, memang waste of time and resources

coz u supposed to make a brand stand out from others in the same category and be linked to a certain characteristic

so fucking random to have a bunch of dudes walking ard w placards and get unwanted attention. so what? big deal

BTL and viral advertising woh he say. to spark curiosity first.

PBFFFTTTT

who doesnt know spark curiosity is good?

but if it's not even capable of being linked back to the bank=total waste and useless

SO LAME

u think ppl will find this damn interesting to be linked and shared on fb meh?