raspberryfox says
16 years ago
does it seem backwards that an organization won't share marketing research with the marketing department?
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Keli
16 years ago
um, is this a trick question?
"MelonHead" says
16 years ago
yep, I'm with Keli, don't get it.
Ginkgo says
16 years ago
very.
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raspberryfox says
16 years ago
no trick question. My organization doesn't share marketing research that has been commissioned by business units with marketing dept.
raspberryfox says
16 years ago
I don't get it. And no one can give me a good response - other than 'once upon a time research was misused by someone in the organization'
raspberryfox says
16 years ago
since then it's been under lock and key. This makes it very hard for me to look for insights, act on research findings etc.
raspberryfox is
16 years ago
feeling so frustrated.
Keli
16 years ago
wow, that seems extremely off! You would expect transparency in something like that
raspberryfox is
16 years ago
keliwhidden that's exactly how I think so it just boggles my mind.
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