No, actually they want you to Gruve.
"The Gruve uses an omnidirectional accelerometer to measure activity intensity and duration."
Record the frequency/intensity/duration that you shake your moneymaker. Upload the data to a website and keep the graph chart green.
$180 for the device and data service in Year 1. $75 per year for continued data service.
...OR... $109 for the device and 1 month. Then $9.95 per month after that...